As our economic downturn continues, it’s become very apparent that the buzzword for the year is going to be Monetize. That means just about anything we’re doing (as web developers, designers, community managers, etc.) is going to be expected to pick up the yoke and plow the fields from the start. That’s a lot to ask in a field like social media and social networking where the 800 lb. gorilla, Facebook, has just entered it’s 5th year, with 110 million…
The Unofficial Facebook Blog brings us a post that all Facebook users should read “10 Privacy Settings Every Facebook User Should Know.” It’ll help you navigate the proper settings for your Facebook account and help you to find a way to show your work compatriots one level of info, while showing your personal friends another. It’ll also allow you to friend your family members without worrying they’ll be reading about all your antics with your friends (Hint, hint, hint –…
(Update: In thinking about this, I believe my fundemental problem is that while I’ve crowd sourced content generation, I am now at a point where I need to crowd source some of the content entry, formatting and editing tasks…) I’ve been editing the Fishwire Reports at Reel-Time.com since 1995. The task has generally been hugely manual, requiring tons of my time, most of which has happened over the years between the hours of 4am and 9am on Friday mornings. In…
In celebration of “WordPress Thank a Plugin Developer Day” I’m posting a few interesting links. Colors In Corporate Branding – (thanks to Tracy Shaw for the link) – Check out the Bank of America link – I wonder if their website loads in Korean if you don’t select a language, just like their ATM machines do. 😉 49 Amazing Social Media, Web 2.0 And Internet Stats – bookmark this one, it’ll come in handy for all those Powerpoint presentations. Wow your…
My father used to tell a story from his youth, growing up in the depression with my Grandmother and my Great Aunt Sue, the family matriarch and a woman whose strength I never fully appreciated in my youth. There were rules which Aunt Sue used to keep the family together, and one of those was “No Day Laborers.” It was tough times in Dorchester, Ma during the Great Depression. As it turned out, that rule worked quite well for the…
For those of us that live and work in the world of the web, we know how important launching your new site at the right time is. Today we saw an execution like no other. While President Barack Obama was sworn in, a site update for Whitehouse.gov was launched, and it’s a good one. My initial assessment is this: the change was well timed, prefectly executed, and seems to offer all the basics we could want, from a very strong…
Something has been been bothering me for a while about Social Media and the new marketing attention it gets. It’s seemed to me that we’ve given a very small group of our customers/readers and even the internet at large unprecedented importance. You’ve got people marketing types from the highest circles of management reaching out to try to solve support problems for customers. I think the thing that has been bothering me is that this creates a two tiered experience….
The Brand You is Dead. Long Live The Brand You Build. « eyecube. Right on the money…to once again quote from Dr. Zhivago “The personal life is dead in Russia – history has killed it!” This is the single biggest thing that I see people pushing back against when it comes to Social Media – we resent the relentless injection of uber-egos into the mix. The New Year is here, and with it, we find a new reality; one in…
It’s probably not news to most of you that we have defacto places we go to contact people; Facebook for the personal and LinkedIn for the professional. Over the past could years, LinkedIn was a pretty active place for me, even though I found it to basically be a spot to hang your resume online and not much more. Facebook was generally a wasteland for me. I’m a bit older, and from my generation, it seemed the only folks I…
Over the past couple weeks we’re seeing a lot of folks coming around to the view I express last year: The thing that calls it all into question for me is the number of people who are generally ex-online marketing folks now using strange titles like “Social Media User Guru” or something equally ludicrous. It reminds me of a networking group I once attended that turned out to be a room full of sales people, each hoping to sell something,…